BRAND 

 ALCHEMY

EMBODY YOUR ESSENCE WITH YOUR SOUL SIGNATURE ARCHETYPE FORMULA

Want your business to capture your personality, essence & soul? 

That is what the clarity and embodiment of your Brand Archetypes will do for you.

Ready to magnetize clients who are willing to pay for what you’re worth?

Do you have amazing offerings, and keep trying to be different to stand out? 

Stop it. The point is to just be YOURSELF. 

Crazy idea, right? 

“You” are already complete. You just need to bring your unique self-expression forth to be seen. 

The rich heart of all-that-you-are.  

Let’s stop wasting energy about this title, or that program name and cut to the chase. 

The sweet spot of your brand are the 12 Brand Archetypes, and you are like a puzzle combination where your top three create the synergy of your brand.

 

 

Let’s start with SOUL. It’s personality, but deeper. Soul is the seat of where your expression emanates, and we are going to shift the level of how you do business into a space of aligned authentic, glorious soul-expression. 

From the Branding (your logo, colors, typography choices, customized visual elements) all the way through your Marketing (your offerings and where they are distributed) to the Sales (campaigns, copywriting, your website, your funnels, videos and more)… THIS IS WHERE YOUR UNIQUE ESSENCE RESIDES and sets you apart.  

So get ready to unveill your unique brand… the key to unlock and illuminate your business with your soul. 

Tell me more, what really is a “brand”? 

It’s more than a logo, a tagline, or your website. It’s the foundation of who-you-are, and all that you will be voicing and sharing in anyway in your business. 

Your brand not only refines a deeper essence of your truth, it promises an experience for your client or audience when they work with you or use our product. 

There is a leader that’s been dormant within you for too long. It’s time to be re-empowered, to rise and lead from the part of you that feels best. 

All else will follow. 

YOUR BRAND is a doorway into your soul.

 

When you articulate the energy behind your brand, it gives you an opportunity to create meaningful connection with your clients. 

In your language, you share – 

  • Who you are
  • What you stand for
  • What your life gifts are 
  • What you are an expert in
  • An unspoken translation of a deeper need met

Why does this matter?

Most people believe if you create some pretty imagery, that perfect smart color scheme, and dazzle-up a message, your brand is done. 

No, darling.

If you don’t have the foundation of the energy behind all that you do clear within yourself, you fall short. 

The most important part of allowing clients and people to know, like, and trust you is the secret of the archetypes behind it all. The magician behind the curtain. The rubber that meets the road. 

Creating your branding using your brand archetypes will help others *feel* you, like you… know you… trust you… there will be something that feels kindred and familiar to them, and they will be begging to purchase your offer so they can learn from you.

It’s the magic secret sauce to all of doing business! 

Sure, your business can do okay without ever illuminating and clarifying your brand, but I guarantee… something will always feel like it’s missing.

So… what is an ARCHETYPE? And how does an archetype determine your brand?

Archetypes are the quality of a story that anyone can understand because they are universal qualities and characteristics imprinted in the human psyche that activate feeling and meaning. 

When creating or doing a brand makeover, utilizing your key archetypes are essential because they are the cornerstone of your core values that bridge the emotional connection between you and your clients.  

You will use your THREE top archetypes and weave them into the synergy of YOU. 

It’s like an entree, and two side dishes. You’ll chose your Soul Signature Type, and the Two Influencers. 

Your main type is the core nature and ambition that drives you and your business. Your two Influencers bring depth and meaning to flesh out the whole picture for more uniqueness and feeling. 

Let’s Play. We can peek into my top Archetypes for an example. 

I’m Alchemist-Lover-Creator

The Alchemist in my is a whirling upward spiral of magic and wonder, forever endeavoring to bring healing and transformation to my clients. It brings vision into manifest form, and keeps me fired up to do this exact work as there are always lives to transpire. 

Alchemists have been many of my clients (you might be one, too) and they are often looking to bring great depth of meaning. 

Lover is about intimacy and connection, and are sensuous loving creatures who bring beauty and depth to others and wants to provide an experience of luxury and sumptuousness. 

Creator is the innovator in me that starts at the brand archetype and weaves wonder down to the toes to create entire online empires…..

Get ready. Get out your magic wand and get read to discover the heart of your brand in a whole new way that will change the face of business forever. It’s not a fading trend, it is the voice — verbally and visually — of YOU that will last the entirety of your business life. 

Let’s uncover your Brand Archetypes. 

In this Course, you will

  • Identify your authentic brilliance as a powerful positioning tool for focusing your gifts and uniqueness that equates to your profitable actions  
  • Reveal your truest sense of personality, spirit, and purposeful passions into a REAL brand promise you can use in your marketing 
  • Utilize your Brand Archetypes so immediately begin growing or upleveling your business which always means an increase in your bottomline.

 

You will also walk away with:

  • The strengths, challenges, gifts and life meaning behind your Brand Archetype and how to leverage them
  • Evocative Vocabulary and words to use and evoke feelings in your marketing that are on-point to your archetype so your brand stands consistent, irresistible, and unforgettable 
  • Examples of successful companies who share your Brand Archetype, so you have powerful leaders who’ve blazed the trail as models. 

THE CODES OF YOUR BRAND ARCHETYPES BECOME SO CLEAR AND POTENT THAT YOU LIVE AND BREATHE CRYSTAL CLEAR BRAND CLARITY.

HERE’S WHAT YOU GET:

Branding With Archetypes Assessment
This assessment will reveal YOUR Signature Brand Archetype and Influencing Archetype. . . and so much more!

The Soul of Your Brand Guide
This will be invaluable to your business. Think of this as your quick-glance view of your brand. It will be used when you go in creation mode, something you can hand your graphic designer, or website designer.

A PERSONAL, Private 45-Minute session with Me
This intensive will solidify your brand, give you action steps and provide you will an even deeper understanding of how to use it.

BONUS

Gorgeous, Full-Color Branding with Archetypes Cards

These cards illustrate the strengths, qualities, spiritual contracts, branding words and much more for all 12 of the brand archetypes. **You will receive digital copies the day of the workshop but as a BONUS, I will ship to you colored copies right to your doorstep after the completion of this workshop.

“When I first spoke with Lucinda about creating my new website, I never dreamed it could be this good. I am thrilled beyond words about my new site that was only live for 24 hours and had dozens of people telling me how beautiful it is. Lucinda gets me, my vision, and made it come to life seemingly easily and effortlessly.”

— Dr. Mary Pritchard, PhD, Author & Coach

“If you want your true essence to shine in the virtual world, Lucinda is your girl. You will not be disappointed.”

— Kimberly Riggins, Author & Coach

“Lucinda was absolutely fabulous to work with! She really knew her stuff!”

— Sheena Song, Life Coach and Sound Healer

HERE’S HOW IT WORKS:

You’ll take the archetype assessment to figure out your archetypes.

You and I will hop on the phone or Zoom.

Together, we’ll work through the workbook, hand in hand, to get super clear on your brand.

You’ll walk away with your own personal Soul of Your Brand Guide that outlines everything your brand is about.

This workshop will last 3-4 hours with breaks as needed.

INVESTMENT:
$597 $444 (Beta Price)
ENROLL NOW

Pricing increases to $597 after first 5 founding members

Hello!  I’m Lucinda Rae, the founder and CEO of Prosperity Branding and the creator of the Prosperity Branding Accelerator.

I’m a matcha-drinking, book reading, boy-mom of three (two grown, one little one).

I’ve been in branding and marketing for the past 20+ years and went full in to support women building personal brands with million-dollar images, websites and visual brands.

The golden thread through my work has been seeing the potential in these women is their desire to feel safe in their visiblity and step into their future successful self.

Having worked through this for myself and my clients, I’m honored to be able to share what is now an embodied way of being for me, with women who are answering the call to impact lives and transform the consciousness on this planet. 

My professional background, combined with my training in personal and spiritual development, speaks through the unique approach I’ve developed to overcoming visibility barriers. My method is both strategic + intuitive and always focused in on the unique soul blueprint of each amazing woman I have worked with.

Working with Lucinda has been a gift I highly recommend to anyone who is ready for an uplevel in their personal brand.

Working with Lucinda in her program helped create the container I needed each step of the way. I thought I was ready though the act of stepping into this work with her actually allowed me to clarify my offerings, integrate all parts of my work and own what was ready to come front and center. I couldn’t have anticipated what would unfold and I encourage anyone who is ready to align, integrate and activate their up-leveled being in the world step into this journey with Lucinda. Creating the website is the tangible digital result. The real result is clarity of your brand, clarity of what and who you are being in the world and a total level up in how you truly get to express who you have become and who you are becoming. Jump on the opportunity if you have it- to work with Lucinda now!

STEPHANIE TRAGER

business alchemist and transformational coach

It’s Time.

Let’s Take Your Business and Your Brand to the next Level.

Questions?

Let’s chat! >> Send me a DM.