by Lucinda | Jan 18, 2024 | Branding, Messaging
An origin story has immense power to build rapport with an audience and position you as an inspirational leader. By vulnerably sharing the details of your professional journey, you tap into viewers’ empathy and interest. An effective origin story should inform,...
by Lucinda | Dec 13, 2022 | Branding, Business
As a spirit-rich woman entrepreneur, you know that there’s more to success than just hard work. We have to be strategic, we have to be relentless, and we have to believe in ourselves when everyone else may (or may not) be doubting us. So let’s embody these...
by Lucinda | Dec 9, 2022 | Empowerment, Business, Creativity, Visibility
Its time to come out of hiding. Those days from the past you clung to hiddenness to save your life, I know. But those times are over. It’s a new day, new dawn and soon a new year. You are here and you are safe. You can let go of excuses that you’re not ready, the...
by Lucinda | Dec 3, 2022 | Creativity, Business, Lifestyle
As a feminine entrepreneur, it’s easy to take on too much and find yourself in the throes of burnout. Maybe you’re feeling overwhelmed, exhausted, or just plain burnt out. Maybe you’re not sure how you got here, but you know it’s time to make a change. If that sounds...
by Lucinda | Nov 15, 2022 | Branding, Business, Visibility
If your inner good girl comes forth, you probably know it. She’s the one who always follows the rules, pleases everyone, and never makes a scene. You’re nice, considerate, and always put other people’s needs before your own. And while being a good...
